One Stop Livestock(OSL) is a free online marketing alternative that allows producers to connect directly with buyers. It allows producers to showcase their operations and the methods they employ to add value to their products or services. Some examples are age verification, herd health programs, specific genetics; whatever producers feel like drawing attention to. On the flip side buyers can make requests for what they feel is valuable to them. In short OSL allows the kind of exposure that other types of marketing tools do not.
OSL is promoting dealing direct in an effort to ease the burden of traceability and possibly turn it into a marketing advantage. By dealing direct you can also have easier access to feed back of your own operation in an effort to produce a better product in the future. Most of all when you deal direct you can be a price maker instead of a price taker. This takes some knowledge of how orders are arrived at based on futures, cost of gain etc. but you will become more aware of how the other parts of the industry work. If two parties can aggree on a price then you have a win win situation which is a rarity in agriculture.
OSL is not saying don't use an auction mart or a broker if these are working for you. We are just saying that there may be some situations where dealing direct may be mutually beneficial. In fact buyers maybe able to use this site to source calves to fill their orders for preconditioned or hormone free calves for example.
Another benefit of dealing direct is reducing the transit time from pasture to the home pen in the feedlot. If calves can be in their home pen within 36 hours instead 72 hours or more we can reduce stress and help these calves get on feed quicker and move forward sooner.
We are facing some of the most challenging times that the livestock industry has faced in recent memory. This industry is very traditional and there is a lot to be proud of. However if we are unwilling to change that which has made us successful will ultimately lead to our downfall. OSL wants to make a positive change. So check us out at www.onestoplivestock.ca and hopefully we are a tool that can be used in your operation.
One Stop Livestock was developed by Henry and Wendi McCarthy and the team at You Go Media - Web Developement.
OSL is promoting dealing direct in an effort to ease the burden of traceability and possibly turn it into a marketing advantage. By dealing direct you can also have easier access to feed back of your own operation in an effort to produce a better product in the future. Most of all when you deal direct you can be a price maker instead of a price taker. This takes some knowledge of how orders are arrived at based on futures, cost of gain etc. but you will become more aware of how the other parts of the industry work. If two parties can aggree on a price then you have a win win situation which is a rarity in agriculture.
OSL is not saying don't use an auction mart or a broker if these are working for you. We are just saying that there may be some situations where dealing direct may be mutually beneficial. In fact buyers maybe able to use this site to source calves to fill their orders for preconditioned or hormone free calves for example.
Another benefit of dealing direct is reducing the transit time from pasture to the home pen in the feedlot. If calves can be in their home pen within 36 hours instead 72 hours or more we can reduce stress and help these calves get on feed quicker and move forward sooner.
We are facing some of the most challenging times that the livestock industry has faced in recent memory. This industry is very traditional and there is a lot to be proud of. However if we are unwilling to change that which has made us successful will ultimately lead to our downfall. OSL wants to make a positive change. So check us out at www.onestoplivestock.ca and hopefully we are a tool that can be used in your operation.
One Stop Livestock was developed by Henry and Wendi McCarthy and the team at You Go Media - Web Developement.