What better way to add value to a $3.00 tag then through the information that is attached to it? Costs flow from top down, why not value? Cow/calf producers need to somehow maintain ownership of their information. Traceability IS cheap insurance for gov't, while they still have BSE egg on their faces. I fear gov't having too much involvement in our industry, but at the same time see that traceability is insurance for us as well. BUT, since 90% of food safety issues occur at slaughter and beyond, it seems to me that traceability is on the wrong side of the packing plant.
In regards to check off - I thought the whole point of check off was so we could have a well funded voice. This is exactly what the guys up the chain from the c/c guy want. Fragmentation.
In regards to check off - I thought the whole point of check off was so we could have a well funded voice. This is exactly what the guys up the chain from the c/c guy want. Fragmentation.
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