Purebred bulls sold to purebred breeders is a rather different prospect, I agree. There is a lot of fluff involved. A bull that has been campaigned across the country has a lot of advertising and promotion dollars invested in him. Some of these 'intangibles' are transfered to the new owner whose breeding program hits the ground running with a bulls that is already recognized in the industry. It is hard to put a dollar figure on these and only time will tell whether it was a good investment.
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It definitely is a rich mans game and hey, whatever! It doesn't really have a lot to do with the real nuts and bolt world of the commercial cattleman. Cattle shows have been a real problem in cattle production! Maybe you're too young to remember the "dwarfism" problem? It ruined a lot of people! That was the purebred industry leading the way!
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