A little horse anyone?

[grassfarmer]

Randy I believe it was ribeye in my picture. There
were 2 steaks and they are frozen so that's maybe
whats throwing you with the fat distribution.
There is an easy answer to the challenge of getting
cattle to marble that way for more than a few months
of the year - it's called seasonal production and using
a freezer! It's just another example of us trying to
fight nature wanting prime season production year
round. The grain guys don't worry about the
challenge of ripening barley year round so why
should we be any different?

[smcgrath76]

GF - what do you use for a freezer?

[rkaiser]

Totally agree GF. Just that the average consumer still likes to buy fresh.

Another thing that the consumer likes that we are not delivering in the conventiuonal market is size. We can cut a muscle across the grain to make a nice sized roast out of almost any cut, however the size of a rib eye, a strip loin, or a tenderloin dictates who will buy it.

That is what makes our industry so attractive to non commodity marketing. Size does not seem to matter so much in pork and chickens can be slaughtered at a number of stages in life and still attract consumers.

Steaks are the difference - always have been. Profit lies there. And even other cuts like tri tips, flank or flat iron. I dished on roasts but the truth is that a nice sized sirloin tip tied and ready for the housewives knife in a hour and 10 minutes works as well.

We wrapped some 4 pound full muscle sirloin tips with bacon one day and the damn things sold like peppermint topped butter iced goodies at Crave Cupcakes. I have turned into a suggestion chef as I tell the ladies to braise these beauties on all sides in olive oil and onions with a dash of garlic and then throw them in the oven at 350 for an hour and 10 minutes. One lady came in and raved about her "Ariosto Staccato" being better than a prime rib. LOL We had to name these bacon wrapped sirloin tips --- just for fun.

AND MAKE SURE YOU SLICE ANY CUT OF BEEF ACROSS THE GRAIN...........

Enjoy your day boys and girls...

[grassfarmer]

I externalize that cost Sean - the customer provides
the freezer and I provide the meat. It doesn't seem
like my customers are put off by buying/using frozen
product.