I agree.
However we are forced to respond to market forces beyond our farm gate. While we do have direct influence over the expense side we also have to make decisions regarding herd size, amount of debt we can carry, need for off farm jobs, more or less machinery, even land rent and land purchases or sales.
Those decisions are often critical and strategic and directly impact the survival or success of the operation while feed decisions are largely routine. Up to now the right decision was more, more, more cows. At least up to 2002 the more cows you had the more money you made.
At some point we need to be aware that the change in the value of the dollar represents a dramatic and fundamental change in our industry that will negatively impact our competitiveness (defined as profitability). Every decision we make in the next few years must be made in context of the impact the dollar is going to have on all aspects of our operation.
By being aware of oncoming change we can be better prepared for it and make adjustments to our operation before adjustments are forced on us.
However we are forced to respond to market forces beyond our farm gate. While we do have direct influence over the expense side we also have to make decisions regarding herd size, amount of debt we can carry, need for off farm jobs, more or less machinery, even land rent and land purchases or sales.
Those decisions are often critical and strategic and directly impact the survival or success of the operation while feed decisions are largely routine. Up to now the right decision was more, more, more cows. At least up to 2002 the more cows you had the more money you made.
At some point we need to be aware that the change in the value of the dollar represents a dramatic and fundamental change in our industry that will negatively impact our competitiveness (defined as profitability). Every decision we make in the next few years must be made in context of the impact the dollar is going to have on all aspects of our operation.
By being aware of oncoming change we can be better prepared for it and make adjustments to our operation before adjustments are forced on us.
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