Anne Dundford of Gateway Marketing was the guest speaker at the Southern Interior Stockmans assoc fall meeting last night. She is an excellent speaker and is of the opinion that COOL is of much greater importance to the Canadian cattle industry than the attention it seems to be getting.
Her presentation included hedging and other various marketing tools (admittedly aimed mainly to the feed lot owners) but still applicable in some manifestation at the cow/calf and producer level.
She indicated that if COOL plays out the way the american's are lobbying...we might be in for a very rough ride in the new year....vs
Her presentation included hedging and other various marketing tools (admittedly aimed mainly to the feed lot owners) but still applicable in some manifestation at the cow/calf and producer level.
She indicated that if COOL plays out the way the american's are lobbying...we might be in for a very rough ride in the new year....vs
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