SaskCanola Introduces License To Farm Video Documentary.

[joedales]

SaskCanola Launches License to Farm

License to Farm is a short documentary exploring the role of science, sustainability and food safety in modern agriculture, encouraging farmers to stand up for their right to farm. Growing concern over consumer fear and mistrust of the food system, increasingly limiting government regulations, and the danger of choice becoming limited in production methods sparked the need for this film among SaskCanola stakeholders. This film will serve to propel conversations about social license in agriculture.


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About the Film

Canada is a world leader in agriculture and food production. But farming doesn’t look the same as it did a hundred, fifty, or even ten years ago. Farmers are producing more with less, using more efficient and sustainable practices than ever before. So why do consumers carry so much doubt around the way their food is produced? When did fear begin to trump science and fact when it comes to food production – and how do we earn back that valuable consumer confidence?

It is crucial for agriculture – particularly farmers – to take a seat at the table when it comes to conversations about food. Farmers can play a crucial role by engaging in meaningful conversations, opening the doors to their livelihood and building trust with their communities.
This powerful documentary explores the truth behind common misconceptions of agriculture production in Canada, while empowering farmers to stand up and advocate for their social license to farm.

Follow along and join the conversation on Facebook (www.facebook.com/LicenseToFarm/), Twitter (https://twitter.com/licensetofarm), Instagram (https://instagram.com/licensetofarm/), and licensetofarm.com.

[Richard5]

Great video

In my opinion:

This video will be challenged by the activists that its sponsored by companies like Monsanto, Pharmasuticles and any company with significant stake in food and alternative production

Second, we are seeing more and more strange things in our kids and in regular human health that many are looking for something to blame. Cancer seems to becoming more and more common and again, many are blaming the foods we eat. No doubt it is partially the foods we eat but I believe it is way more than that.

Third, many people believe what the read and hear. Because you can watch all kinds of videos and read articles online, there is certain % of the population that abosorb this information as fact which ends up controling their lives.

Many people need to make changes in their lives for a number of reasons. From simple things like growing a small amount of food in a back yard garden or possibly utilizing market gardens, maybe packing a healthly lunch when on the road verses stopping at a drive through of their favorite fast food restaurant. I think many struggle with different forms of depression and therefore gain weight because of poor food choices and limited exercise.

I'm not sure how you change this is my only problem. Not sure if you will ever be able to change everyone

[hobbyfrmr]

Good video. Well done.
It is a scientifically proven fact that organic grain is of no better quality and no higher nutritional value than conventionally grown grain.
There is the growing concern for feeding the hungry world, low prices are a necessity for those who cannot afford it.
I do predict a substantial slow down of organic product sales due to the horrific economy. I saw this after the 2008 US housing bubble burst. There was no bid for organic feed barley for 12 months. That really hurt financially, and made a cull of organic farmers in Saskatchewan.
The best plan here is to stay the course, keep fertilizing and spraying, the dollar exchange is in our favour. I just made $5.00/bushel extra by selling faba beans into the USA. good thing because it was a damn poor crop, this will take me to just over break even instead of red ink. Good enough, lowered expectations and an education.

[hobbyfrmr]

After some more thought about that documentary I would say it is fairly accurate. My neighbors are not applying anymore crop protection products than necessary, due to the cost and necessity. There is no more recreational tillage or recreational spraying for that matter. It is also very difficult to dispute the productivity of 60-80 bushel/ acre canola, 180 bu/acre oats etc. I also agree that there should be farmer advocacy in order to minimize crazy law and conditions imposed by non farming people of technical savy or influencial means.
Dont get me wrong, im still going to kidney punch AV conventional farmers as much as possible.

[Oliver88]

Great video, well done.

[Hopalong]

Spending time in Toronto area, wandered around St Lawrence market.
The whole setup reinforces view that conventional agriculture is bad. Words organic, natural, humane and traditional all over the place.
Trendy customers from entertainment, information technology and other non farm business.
Hard to figure out where it is all headed but think it spills over into supermarkets and mainstream food business.
Smart marketing for those in a position to benefit but a detriment in the long term to the rest f us.

[Hopalong]

Spending time in Toronto area, wandered around St Lawrence market.
The whole setup reinforces view that conventional agriculture is bad. Words organic, natural, humane and traditional all over the place.
Trendy customers from entertainment, information technology and other non farm business.
Hard to figure out where it is all headed but think it spills over into supermarkets and mainstream food business.
Smart marketing for those in a position to benefit but a detriment in the long term to the rest f us.