Agstar - you're points would be valid if we were talking about one producer supplying one flour mill with a specialty grain. But that's not at all what I was talking about. Re-read my story - a number of farmers in an area wanted to develop a business around their "comparative advantage". They didn't want to sell their grain to a mill - they wanted to be the mill.
Take a look at http://www.wheatmontana.com/index.php
Wheat Montana is a very successful family farm business that grows wheat, mills it, bakes bread and ships it's branded loaves as far away as New York where it is highly regarded and commands a premium. And no, they aren't torn between farming and milling, only able to one or the other. they have about 100 people working for them.
Are they like the guys around Moose Jaw in my earlier story. Don't know. They may have had a "comparative advantage" or they may have simply had a good business sense and some moxy. But look what they're selling. Not wheat, not flour, not bread. they're selling wholesome goodness. (Remember - forget the steak; sell the sizzle.)
Imagine. Farmer-owned and operated. Local business. Local jobs. Contributing to the local tax base. The whole ten-yards.
This is the kind of enterprise I would love to see in Western Canada. Now don't go saying something like -
"This isn't the solution. You can't expect enterprises like this to pop up all over Saskatchewan".
You'd be wrong - and you'd be right. I think you're wrong - it is the solution. And I think you're right - there couldn't be dozens of them all over Sask. But even one enterprise like Wheat Montana would be a huge success and an inspiration to many others.
Imagine.
Take a look at http://www.wheatmontana.com/index.php
Wheat Montana is a very successful family farm business that grows wheat, mills it, bakes bread and ships it's branded loaves as far away as New York where it is highly regarded and commands a premium. And no, they aren't torn between farming and milling, only able to one or the other. they have about 100 people working for them.
Are they like the guys around Moose Jaw in my earlier story. Don't know. They may have had a "comparative advantage" or they may have simply had a good business sense and some moxy. But look what they're selling. Not wheat, not flour, not bread. they're selling wholesome goodness. (Remember - forget the steak; sell the sizzle.)
Imagine. Farmer-owned and operated. Local business. Local jobs. Contributing to the local tax base. The whole ten-yards.
This is the kind of enterprise I would love to see in Western Canada. Now don't go saying something like -
"This isn't the solution. You can't expect enterprises like this to pop up all over Saskatchewan".
You'd be wrong - and you'd be right. I think you're wrong - it is the solution. And I think you're right - there couldn't be dozens of them all over Sask. But even one enterprise like Wheat Montana would be a huge success and an inspiration to many others.
Imagine.
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