Steve You are right on as far as going head to head with the big boys. I have
worked for those guys and built their programs with them. I know they have enough
behind them that head to head is a no win situation. But I also know that the markets
that are demanding trace back and soon to be the norm are very hard for them to
handle.
As we go more and more into modified foods and tracking those products the big
guys are going to have more and more challenges. But I also know that many
producers would market their own products if they had the choice. Since the size of
the Value Chain is small compared to the big guys, we can stay busy and still look
after the needs of producers. I sure see the caution out there as it should be. But, I
also see producers that are wishing they had options as well. All we are is an option
and choice is good.
There will always be the big guy and bless their souls. But there will always be
people that think they can help others out and provide choices. I rather like to be
someone that looks into the future with hope, then someone that looks at the present
with fear and despair.
worked for those guys and built their programs with them. I know they have enough
behind them that head to head is a no win situation. But I also know that the markets
that are demanding trace back and soon to be the norm are very hard for them to
handle.
As we go more and more into modified foods and tracking those products the big
guys are going to have more and more challenges. But I also know that many
producers would market their own products if they had the choice. Since the size of
the Value Chain is small compared to the big guys, we can stay busy and still look
after the needs of producers. I sure see the caution out there as it should be. But, I
also see producers that are wishing they had options as well. All we are is an option
and choice is good.
There will always be the big guy and bless their souls. But there will always be
people that think they can help others out and provide choices. I rather like to be
someone that looks into the future with hope, then someone that looks at the present
with fear and despair.
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